Herndon, VA (PRWEB) June 07, 2012
Pure Matters, a retailer of premium health and wellness products, is introducing today Pure Matters Chocolate Pea Protein Powder, a delicious, easy way to get the perfect on-the-go dose of nutrients your body needs. Pure Matters Chocolate Pea Protein Powder is vegan, non-GMO, and gluten, dairy and cholesterol free.
?Performance and endurance athletes have long known about the benefits of protein shakes post work-out,? says Koren Barwis, Pure Matters Health & Wellness Coach. ?And dieters too have used protein shakes to supplement and, in some cases, replace meals. Whether you?re training for a 10K, working on losing those last 10 pounds, or just trying to keep up with the demands of a schedule that forces you to miss meals, Pure Matters Protein is a great choice for your body.?
According to Choosemyplate.gov, proteins function as building blocks for bones, muscles, cartilage, skin, and blood. The human body depends on protein because protein provides amino acids which aid in cell and tissue development and repair throughout the body.
But not all protein powders are created equal. Pure Matters Protein is derived from yellow peas, a plant-based form of protein, which makes it naturally low in fat, cholesterol-free and an ideal source of protein for vegans or those with allergy-related dietary concerns. Pure Matters superior extraction and purification process results in a 90 percent protein content, up from six percent in fresh peas. The Company?s protein powder yields a high biological value (BV) with greater protein deposits per gram of protein absorbed.
Ms. Barwis recommends that adults divide their weight in pounds by two and then plan to take in that many grams of protein a day. For example, a 150-pound woman should take in around 75 grams (or roughly 2.6 ounces of protein a day). Athletes have long used protein for muscle development and recovery. A study reported in The Journal of Nutrition showed that high protein diets combined with exercise improved weight and fat loss. The study also noted that diet satisfaction was also greater in those participants consuming the high protein diet.
Pure Matters Protein powder, available in chocolate flavor today and available in vanilla later this summer, can be used to make shakes or smoothies with water, milk or juice. Blend with fruit or nut butters for an added treat. Consumers can even add it during baking to increase the protein content in home-baked goods.
In addition to its Pure Matters Protein, Pure Matters sells a variety of products that support immune system health, such as Immunity Gold, as well as Complete Biotic, for gastrointestinal health. The company also carries products that support heart health, normal sleep and weight management. Pure Matters has also developed a proprietary beauty compound with collagen and alpha lipoic acid, as well as high performance multi-vitamins and energy boosting supplements ? all of which can be purchased through the Pure Matters website.
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